Optimising your Google Business Profile (GBP) is crucial for businesses looking to improve their local search rankings and attract more customers. This guide provides essential tips on how to create and maintain a strong profile that maximises your visibility online. 1. Claim and Verify Your Google Business Profile The first step in optimising your Google Business Profile is to claim and verify it. If you haven’t already done so, go to Google My Busines...

Listing your business on multiple directories offers several valuable benefits. First, it significantly enhances your online visibility, making it easier for potential customers to find you across different platforms. This widespread presence can improve search engine rankings, as search engines favor businesses that are consistently listed and linked across reputable sites. Furthermore, directories often provide backlinks to your website, which boosts your site's SEO performance. Being listed o...